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1811 readersHow to Establish Yourself as an Expert to Grow Your Network and Client Base Everyone is an expert in something, whether it’s basket weaving, social media marketing, or book editing. Consider this: being known as an expert in your field or area of interest affords you (and your business) all kinds of good stuff: credibility,
1554 readersGuest post by Katherine Ploeger
One of the roles of a writer in this world is to observe and experience life, find relevant points of interest, and write about them to inform or persuade (and entertain) readers about the topic. With viewing life's j...
2026 readersHow do you stay competitive and differentiate your company or brand at a time when cutting through the noise is harder than ever? To get consumers to take notice of you over your competitors, you have to not only demonstrate your knowledge and expertise—you also have to broadcast it. A book is a great
1939 readersI have a secret. I cheat.
A few years ago, I decided to become a freelancer. With a strong business background and plenty of skills, expertise and knowledge, I had exactly what it takes to make it. But I didn’t just make it. I wanted to make it big.
I got off to the right start. I
6229 readers
There’s a pretty important decision you make when you start your author blog. In fact, it’s the second-most important decision you’ll make in the early stages of establishing yourself online.
The first decision, of course, is the topic you plan to cover, and that’s a pretty big subject in itself. Luckily, for most nonfiction authors this
2184 readersJust about any blog that deals with the freelance writing business will have at least one post, if not many, on how to promote your freelance writing business using Internet marketing techniques. Indeed, for many of us who came to freelance writing as a second career, we’ve only ever really understood our business in the
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925 readersHow to Establish Yourself as an Expert to Grow Your Network and Client Base
Everyone is an expert in something, whether it’s basket weaving, social media marketing, or book editing. Consider this: being known as an expert in your field or area of int...
1691 readersRecently, I discussed how freelancers often hinder themselves by being too tight with their money, trying to bootstrap to get ahead. Sometimes an expense is an investment, and hiring a consultant can flip your business right onto Easy Street.
But hang on a second. Don’t run out and hire a consultant just yet. First you’ll need
1533 readersTruth is the cry of all, but the game of few. – George Berkeley
There’s a lot of knowledge available for free on the web. “Experts” of every stripe are leaping out of every corner, telling people what to do, insisting that their way is the only way to do it, claiming they know the
1636 readersIt’s not just the Christmas spirit and winter snow that has me excited about evergreens. Granted, I love wrapping a big tree in tinsel, but I really love wrapping my keyboard around an evergreen topic. The term evergreen topic refers to subject matter people are always interested in reading. They are popular search engine requests