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  Copyblogger Weekly Wrap: Week of May 9, 2011

  4436 readersThis week, I went to Target, bought a $30 desk, built a stand that would raise it 18 inches in the air, stuck my in-laws’ unused treadmill under it, and made myself a walking desk. (I know the monitor needs to move up. You’re looking at the 1.0 iteration.) Yes, I know it’s a weird

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  Copyblogger Weekly Wrap: Week of May 2, 2011

  4343 readersThe other day while out riding my bike, I was accosted by three turkeys. I’m not kidding. The turkeys were crossing the road, and I was screaming down a hill at them. I hit the brakes but they didn’t flinch at all — and then, they advanced menacingly. I was able to make an initial

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  Copyblogger Weekly Wrap: Week of April 18, 2011

  6192 readersI can’t believe I missed my anniversary. Not my wedding anniversary, of course — we know from stand-up comedians that men never forget those — but rather my anniversary as writer of the Copyblogger Weekly Wrap. The first Wrap ran on March 27 of last year. With the exception of the time I got fired

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  1,000 Words Can Make You Immortal

  4913 readersYes, social networking sites are entertaining, powerful, and endlessly absorbing. Yes, they can (and should) be put to good use for your content marketing goals. But serious content, polished and published on your own domain? That’s where things can, and often do, get very interesting. Have you written your 1000 words today? Embed this Copyblogger Shareable on your own

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  Copyblogger Weekly Wrap: Week of March 21, 2011

  2740 readersMy birthday was on Wednesday (I turned 17 and my dad says I can drive his car to the prom – SCORE!), and I got about fifty billion of those little Facebook notifications of people writing on my wall to say Happy Birthday. Got a ton of tweets saying the same. And now I think

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  Who is the Copyblogger Internet Marketing Newsletter for?

  2280 readersIt’s only for people who want: A systematic, simple way to get a good grasp of the power of effective online marketing. Easy-to-navigate tutorials on the “Copyblogger method” of creating a profitable online business or marketing your offline business online. An organized reference guide to the “best of the best” that’s appeared on Copyblogger over the years. Internet Marketing

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  Copyblogger Weekly Wrap: Week of February 7, 2011

  2824 readersI’ve been hard at work this week on Profitable Idealism, my new venture with Pace Smith, who coincidentally wrote Thursday’s post below. It’s all about combining altruistic, selfless motives with business aims, and so naturally it got me thinking about how I can help the Copyblogger community while making tons of money doing so. So

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  Copyblogger Weekly Wrap: Week of April 4, 2011

  5623 readersA week ago yesterday, this post ran here on Copyblogger, all about how I’m actually a woman. Not coincidentally, a week ago yesterday was also April 1st, widely known as April Fool’s Day. So, the whole thing was the drunken brainchild of me and James Chartrand, who actually did make that revelation for real. (In

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  Copyblogger Weekly Wrap: Week of January 24, 2011

  3335 readersThis was a fun week for me. A group of cool people and I launched The Badass Project, getting underway by debuting our inaugural interview with Copyblogger’s own Jon Morrow. (NOTE: If you’re making assumptions about what a project with that name is, you’re probably wrong and will be ashamed of yourself for thinking ill

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  What’s the Difference Between Content Marketing and Copywriting?

  4003 readersFor a traditional marketer, the answer to the above question is simple. Content marketing is the creation of valuable content that has a marketing purpose. For example, my company creates an awesome special report, and we exchange it for your email address and your permission to educate you further about our stuff. Copywriting is designed