1506 readersThere’s a strategy used in copywriting, and it involves being authoritative, even aggressive. Putting confidence into your copy almost to the point of arrogance is pretty powerful stuff, and it works out great for a lot of people.
It’s a lot better than sounding too soft, too unsure, too pleading. Begging people to like you and
2893 readersWe’ve been talking about consultants – why you should open up your wallet to get one on your team, and what to look for in a consultant. It’s time to take a look at some top consultants for freelancers – you know, the kind that really make the difference to your business.
I’m going to
1899 readersWhat ingredient is the most important to your freelance writing job search? Where do self-confidence and self-esteem fit into the mix, and are they the same thing? I don’t see self-confidence and self-esteem as being the same thing at all. Self-confidence has to do with the image that other people see, and self-esteem is something
2437 readersRaise your hand if you’re a writer.
Now, raise your hand if you have a nice-sized ego.
And now, raise your hand if you lied on that last one and kept your hand down.
The thing is, writing and a big ego kind of go hand in hand. And if you haven’t quit, gone crazy, or offed yourself
2787 readersToday is my last day as part of the Freelance Writing Jobs team. Time constraints and other obligations have made it difficult for me to give this community the care it needs, but I leave you in the very capable hands of Franky Branckaute and the Splashpress Media team. If you’ve been following my branding
2076 readersI recently went to my very first rodeo, and I have to tell you, it’s kind of an awesome time. It’s a roomful of young men showing off what balls of steel they have, and trust me, watching them get thrown around on the back of a horse or a bull, you start to have
4021 readersFor a traditional marketer, the answer to the above question is simple. Content marketing is the creation of valuable content that has a marketing purpose. For example, my company creates an awesome special report, and we exchange it for your email address and your permission to educate you further about our stuff. Copywriting is designed
2338 readers
Bloggers spend a lot of time on their computers. They're posting, reading, commenting on other blogs, sending Tweets, checking half a dozen social networking sites, and generally being web-geeky.
They find something interesting or random, and then clue in other people to that interesting or random thing.
This is how blog posts gain steam on Digg
6174 readersI was amazed. Jaw-on-the-floor astounded. I’d been imagining what it would feel like for a long time, and truly believed if I put my mind to the task and nose to the grindstone, it was sure to happen. But the reality was like seeing a six-pack after 100,000 crunches (not that I’d know anything about
3057 readersAre you guilty of spamducation?
Spamducation is a white paper, special report, video, podcast or manifesto that claims to solve a pressing reader problem, but is in fact a thinly disguised ad. Jon Stribling describes them as “compelling headlines and disappointing content written by amateurs or second-rate copywriters.”
The content is too often a lame version of