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  Copyblogger Weekly Wrap: Week of January 11, 2011

  5320 readersI discovered this week that Copyblogger has strong fans among the 2-year-old set. While working on the Wrap Thursday morning and clicking through posts on the homepage, my daughter Sydney became increasingly excited as I scrolled up from the bottom: “Look at that boy!” “Ice cream!!” “Flower!!!” Makes me wonder if we’ve done proper SEO

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  Copyblogger Weekly Wrap: Week of Janaury 31, 2011

  3247 readersSo Copyblogger finally has a Facebook page. I suspect that this has to do with psychology more than public relations. I mean, sure, Copyblogger has a lot of subscribers. On Twitter, it has a lot of followers and gets a lot of retweets. But does it have any friends? Does it have any fans? Well,

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  Copyblogger Weekly Wrap: Week of April 18, 2011

  6194 readersI can’t believe I missed my anniversary. Not my wedding anniversary, of course — we know from stand-up comedians that men never forget those — but rather my anniversary as writer of the Copyblogger Weekly Wrap. The first Wrap ran on March 27 of last year. With the exception of the time I got fired

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  Copyblogger Weekly Wrap: Week of May 2, 2011

  4343 readersThe other day while out riding my bike, I was accosted by three turkeys. I’m not kidding. The turkeys were crossing the road, and I was screaming down a hill at them. I hit the brakes but they didn’t flinch at all — and then, they advanced menacingly. I was able to make an initial

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  Copyblogger Weekly Wrap: Week of May 9, 2011

  4436 readersThis week, I went to Target, bought a $30 desk, built a stand that would raise it 18 inches in the air, stuck my in-laws’ unused treadmill under it, and made myself a walking desk. (I know the monitor needs to move up. You’re looking at the 1.0 iteration.) Yes, I know it’s a weird

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  Did Social Media Kill the Marketing Star?

  3845 readersHere we go again … Have you read the news today? Looks like marketing is dead once more. You know … all you need now is a Twitter handle, a Facebook page and an authentically huge digital smile to reach your audience and rake in the bales of cash (just make sure you keep smiling).

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  Copyblogger Weekly Wrap: Week of May 16, 2011

  3553 readersI don’t mean to complain because I’m happy to have this gig, but honestly it’s kind of a rip-off that I do all this work on this wrapup and then realize that it’s going to run on the same day as the apocalypse. Although I have to admit that I’ve been suspecting as much ever

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  Copyblogger Weekly Wrap: Week of April 11, 2011

  6329 readersI always find myself having to explain what it means to have “internet relationships.” Last month, I went to South by Southwest. Next month, I’m going to Blogworld (I’m actually presenting at Blogworld, but sadly don’t have enough people “interested” on my event page yet — hint, hint). I go to these events, and I

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  Copyblogger Weekly Wrap: Week of February 7, 2011

  2827 readersI’ve been hard at work this week on Profitable Idealism, my new venture with Pace Smith, who coincidentally wrote Thursday’s post below. It’s all about combining altruistic, selfless motives with business aims, and so naturally it got me thinking about how I can help the Copyblogger community while making tons of money doing so. So

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  The Lede: 9 Marketing Links You Need

  7965 readers Chief Content Officers. Tin foil hat marketing. The future of content marketing, and the CIA reading your tweets. It was a hell of week out there, and below you’ll find just a fraction of it pertaining to this business. Due to popular demand, I’ve trimmed things down to nine links (not including a look back at this week