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  Uncertainty: Turning Fear and Doubt Into Fuel for Brilliance by Jonathan Fields

  3886 readers I’ve been reading Jonathan Fields’ latest book, Uncertainty. I’ve also been watching him launch the book, which has been equally interesting. Jonathan is the author of the bestseller Career Renegade and writes for a large community of fans and followers on entrepreneurship, innovation, lifestyles and marketing at his blog, TribalAuthor.com He’s an experienced and productive book marketer,

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  Introducing The Lede: A Copywriting and Online Marketing Sheet

  9862 readers Welcome to The Lede. Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting. Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between. No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they may

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  Selling Your Soul to Market Your Book

  1586 readersPhoto by killthebird on Flickr by Todd Rutherford If you are a new author, you need to make smart choices about where to invest your marketing efforts without breaking the bank. If you have considered hiring a marketing expert, you need to know th...

• Authors Can’t Be Too Pooped to Market!

  1580 readersby Judith Briles (@AuthorU) I just recently heard about the “book marketing extravaganza” Judith Briles is holding in Colorado this year as part of her Author U training program for authors who want to publish. Judith is an experienced and very successful author, book marketer and book shepherd, so she really knows what she’s talking about.

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  PDX WordPress Meetup Group: WordPress Codex Night

  183 readersThe WordPress Meetup Group in Portland, Oregon, has invited me to tonight’s meetup at the US Bancorps Building in downtown PDX to talk about the WordPress Codex, the online manual for WordPress Users, and how to contribute. I’ll show them some basics about the Codex and we’ll spend a couple hours working on maintenance tasks

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  Facebook Restrictions, Pirate eBooks & Library Layoffs, Top Publishing Headlines of the Week

  3798 readersFor your weekend reading pleasure, we’ve collected the ten most popular publishing stories of the week–ranging from the mysterious launch of Bookish to pirated eBooks to self-publishing secrets. Click here to sign up for GalleyCat’...

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  Social Media Marketing Boot Camp Starts This Thursday

  2413 readersThis Thursday, February 16, Mediabistro brings you Social Media Marketing Boot Camp, an online conference and hands-on workshop. Through keynote speeches with the biggest names in social media, practical how-to sessions, and strategic assignments, you’ll create a comprehensive social media marketing strategy and launch your campaign across various sites and platforms. By the end of

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  Kirkus Launches Editing Division For Self-Published Authors

  2992 readersKirkus has launched a new book editing division. The new service will provide editing, copyediting, proofreading and copywriting services for unpublished and self-published authors. The book editing division follows the success of Kirkus Indie, the company’s review program for self-publishers. Meg Kuehn, COO of Kirkus explained in the release: “Offering book editing services is a natural

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  How to Help Libraries Recover & Local Borders Closings: Top Publishing Stories of the Week

  14502 readersFor your weekend reading pleasure, we’ve collected the ten most popular publishing stories of the week–ranging from libraries recovering from Hurricane Irene (pictured) to an eBook about a major book deal to a possible Jonathan Franzen adaptation. Click here to sign up for GalleyCat’s daily email newsletter, getting all our publishing stories,

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  How Darcie Chan Used Paid Reviews & Banner Ads to Make a Self Published Bestseller

  9565 readersThe Wall Street Journal ran a long feature about self published literary author Darcie Chan this week. Rather than just focusing on Chan’s unexpected success with The Mill River Recluse, the article actually explained the costs of Chan’s marketing efforts–some valuable intelligence for all the self published authors in the audience. Check it out: “She spent about